So I'm not going to make any apologies if those last two videos seemed a little bit overly simplistic
because whilst they might have seemed quite basic to you a guarantee that said they would have been
too basic or simple for other people.
Listen we're all on a journey in life aren't we.
You might be watching this video right now.
You're already established in business and doing very very very well in case you know in which case
none of this stuff is really going to be particularly relevant to you because you're already going to
be grounded in it.
But as a as a coach or as a mentor or as a helper in life.
Right.
Remember people are going to come to you you know from a whole array of different backgrounds sets of
life experiences with a whole broad range of different visions and plans and purposes for the future.
An entrepreneur idealism a business is just going to be one of them.
So this is a framework that can be useful to just have a base understanding off.
If you do get into working with entrepreneurs or business people see you as you might get into executive
coaching.
I'm actually going to share with you a really cool very very simple Executive Coaching framework and
a couple of videos time before here.
All I really want to do is just literally just spell out and help you to become familiarized with it.
Entrepreneurs journey and I think it was years ago I was watchin I was a Tony Robbins program.
You heard of Tony Robbins on Tony Robbins is he's been gone for a couple of years relatively established
in the in the field.
I think I was reading has one of his books on limited power and there was a there was a saying that
I've kind of just quoted here as people are rewarded in public for what they practice have for years
and in private.
And this is a really interesting idea because as innovators as pioneers as initiators as entrepreneurs
as business people we can take one of two approaches we can be initiators of greatness or we can be
imitators of greatness.
One approach where we're just simply pioneer and where being an operating and functioning from our creative
best or striving to make a difference to make an impact to add some value to the world.
Imitators tend to just be in it for the money.
Ever since I started quite a number years ago I've seen a couple of videos pop up on line with people
talking about the same ideas pretty much presented with the same sort of diagrams that have used for
roundabouts or five or six or seven years no.
And then listen people were just art where their art and life.
But I guess this gives you a choice you can choose today who you will be for the rest of your days an
initiator a pioneer of greatness or an imitator because what I'm gonna suggest is to enter entrepreneurs
aren't ever really gonna be too interested in imitating anyone because there's no need to.
Here's the thing right.
We're never going to set out on this than the journey of entrepreneur realism.
And if we're not inspired to create something or aren't value I guess we have this kind of awakening
in life don't we where we're.
Our lives are going in one direction for a number of years and most people were brought into the world
kind of like we're born into this consumer mindset where you know we're brought in.
We go to school one way for the teachers to give us some information and then we'll do our best to remember
this information and then we go and we get a job and we work to make money so we can buy some stuff
and have a nice life and this is very very cultural especially through the western world isn't it.
This mindset of consumerism.
But here's the thing.
We all wake up one day when our desire to change has become greater than our desire to remain the same.
And consumerism might be nice sometimes it gives it takes some people's happiness box but it's very
rarely found to be fulfilling.
What I've found from personal experience and having worked with a number of pioneers and entrepreneurs
over the years is that generally we only ever experience that degree of fulfillment in life when we're
able to see our pioneering efforts our creativity is being appreciated and valued and has ultimately
make a difference in other people's lives.
So the entrepreneurs journey starts with us being inspired.
All right we are no longer motivated by getting stuck by begetting some stuff or having the world's
impact us and make us feel nice but instead and we kind of get over ourselves just a little better we
start looking and identify opportunity for us to get out there start making a bit of a difference.
So we have this realization it's a real shift in mindset isn't it.
Am I stepping out of the slave mentality if you like the Babylonian mindset into kingdom.
Right we're thinking bigger No.
And here's the thing.
We can be as inspired as we want to inspire but if we haven't mastered anything if we haven't really
cracked something in life then we're not ever going to be seen as respected as an expert or the go to
man go to women in our field so it's one thing to be inspired to change but then it's something else
changing and we're only ever really going to change and grow to become an influencer especially today.
There's a couple of terms branded about you.
Are you an influencer.
Are you a social influencer or today you can get colder social influencer on their social media as if
you're a young lady and you get your breasts so or you're a young guy and you pump up your biceps and
your pocket lips and do all that kind of pathetic stuff.
But see this it was influence on the Bible influence and impact tend to go hand-in-hand and we're only
ever going to make an impact when we've learned how to put principles into practice.
Now let's just take the helping industries right or parallel the personal development worlds.
We've got these two different approaches we can take you know as a life coach rhino you can set yourself
up as a guru who claims to have all the mystical magical ways of fixing and healing people's lives.
Or you can be that rock of accountability you know who argues and simply assists people through the
process of change in their own right kind of like a conduit of change well the learning process is one
thing learning information is something else.
Retaining information is something else.
Then putting information into practice and getting insight and understanding that this is what I've
done my best to present and share with you through the course not just dry information right but actually
some insights some understandings that you can build into your life and actually work with.
All right informational only catch you so far as insight and understanding that gets you the rest of
the journey.
So here's the thing.
Once we have this level of insight and understanding we can then found something.
No I don't just want to give you a couple of words here.
I want to also share with you how it is that I have to work my way through these steps.
So I think it was 2008 or 2009 when I had this awakening to myself I realized how completely self consumed
and been for much of my life.
And then I jumped right back into full time study for the post I was studying full time and I was also
doing part time courses on an evening.
There was never any less than five or six books on my bed than a night time I would fall asleep reading
books I would wake up in the morning I would read books and I would practice pretty much everything
that I was learning right away because it wasn't about becoming smart.
It wasn't become it wasn't about becoming another academic or another intellect.
I just want to be a teacher and regurgitate that of information.
Kyle what.
Well what most teachers are today especially in many of their higher educational establishments I've
got a family member.
All right.
One of the greatest ironies I am a family member a lovely guy.
Fantastic man.
He spent however many years in higher education studying I think it was the psychology of design or
something like this.
And you know he got his diploma got his masters and he hunts his awards ceremony and he wore is really
nice robe.
And then he was unemployed and nothing for about 12 months he was absolutely Brooke.
I then applied for a role in the same university that he trained in and now he teaches the same information
that was taught to him.
Have five six years earlier and you know this this approach to teaching and influencing people in life
completely contradicts science for a start.
Right.
Science is both an based upon an old philosophical principles i.e. knowledge builds upon knowledge experience
builds upon experience wisdom builds upon wisdom ideas build upon ideas and here's the thing.
Ideas can only build upon ideas and knowledge can only build upon knowledge when we're put into practice
that which we're learning and gaining new insights is then not only then that we can become contributors
do you see where I'm coming from here.
So when we reached the stage that we're actually putting what we're learning into practice.
All right.
We gain new insights and then we can found we can found something we can pioneer something that sets
us apart.
We perhaps might identify a new way of doing something old or we gain an insight that perhaps no one
else has hard just yet and it's not anything new under the sun.
It's not like we are inventors of truth right.
But what we sometimes can do when we are committed to this process of learning is just and put new slants
and things and and this is pretty much what drives the world forward isn't it.
No one's motivated by old school or the Warriors moving forward advancing technologically scientifically.
Everyone wants to move forward and unless we are driving ourselves on stuff or our industry forward
then we're not actually going to be Are there any follow you.
So when I finally did first and foremost I founded a social enterprise it was a charitable social enterprise
in Scotland is kind of like a charity so a business with a charitable purposes.
So I think I'd set up a who's called a Scottish charitable incorporate the organization and what this
basically means is that I needed to develop my business plan.
I had my business case I had a concept I had my process in place for mentoring ex military personnel
through the transition from military to civilian life.
No.
Yeah I'd studied the psychology is studied coaching a study neuro linguistic programming and counselling
so I was pretty grounded within myself.
I'd learned how to apply the principles but I'd also been through this military to civilian life transitions
so I understood the hurdles and the challenges the guys and girls me along the way.
So right here this kind of already set me up as expert.
I understood myself I was grounded within myself and now I was able to guide other people through this
process of moving from being ungrounded to grounded.
So I founded I founded something that helped people become grounded.
All right look all this.
We're actually executing an idea and we can do this alone or we can do with others no.
Lincoln back to an idea that a shared earlier on in or we're better together no person is ever going
to be their productive best when working alone in isolation.
We need people around us all right.
What's true for me is going to be true for you is true for all people.
All right.
We're only ever gonna be so effective for working alone on our own so it's good to work with people.
When we found an idea that founding an idea is all about testing the viability of a concept.
All right.
And coming back to an idea from a few videos ago having a conversation with with that lady who wants
to save all the whales and she wants to eradicate and stop murder in the world.
Well that's a fantastic nice idea but practically how are you going to test this one.
Where's your Where's your where's your outcomes where's your results.
How do you know that you're your idea.
Your concept is actually going to produce some sort of outcome.
All right.
Hope you put yourself to the test because this is what start ups all about.
It's about us stepping out of the realms of just being talkers and stepping into the realms of being
doers.
This is what separates the wheat from the chaff.
Those that do much from those that do nothing but just tend to have an opinion about those people that
do much.
Oh come on you know what I'm talking about here don't you.
All right.
I'll tell you what you're very very rarely find.
You will very very rarely find a pioneer or an entrepreneur or an innovator or a creative ever having
an opinion or slandering another person's works.
Why.
Because what we understand is the pioneers entrepreneurs innovators and creatives are always doing their
best.
They're always pushing the boundaries always pushing the limits.
All right.
And people who've generally done nothing with the life i.e. consumers they sit back and have opinions.
Well I don't like this.
I don't like that there's a spelling mistake on that PowerPoint slide up there.
Well I disagree with this I disagree with that.
Whilst having done the square root of nothing with my life all right it's the attitude that many people
take what I to do you take.
If you're gonna be honest.
Yeah.
Consumer.
Or are you a contributor.
What do you it's what you aspire to be.
All right.
We can always change.
So here we start up.
So develop some some some more insights right.
A grown more experience through setting up this charitable organization solid grounds.
I was now working with a lot of people are a lot of experience.
Very very quickly.
So the question I was asking myself was OK.
Cool so the ideas that I'm understanding forum share with people and what I'm going to caution people
here and the ideas that I'm teaching them start to make a real impact in people's lives.
How can I scale up.
And this is when I was start considering the fish principle.
You know the one I've mentioned a few times you can give a person a fashion he'll eat for today.
You can teach a person how to fashion week for a lifetime.
No I was doing this here with a solid grown start up but now I wanted to scale up.
I wanted to see exponential growth.
Why or why not.
All right so the only option I had left really available to me was was to teach teach other people the
process I had mastered.
All right.
No I had to get clear on what my core mission was here.
Well this fellowship this fish philosophy actually became.
Believe it or not my core mission.
All right teach a person how to teach other people how to fashion together we end world hunger.
Right.
No I'm not talking about practically ending world hunger i.e. all of Africa has three square meals a
day or anything like this.
But in terms of the concept of teaching people how to live and operates in an effective way in a fully
functioning way as contributors and vulnerable members of society.
Could you imagine what the world would look like if everyone got this stuff.
Could you imagine how many issues and problems you would have in your local society if people were more
focused of what they could give than upon what they could get.
Honestly sadness would be eradicated.
Isolation loneliness gone anxiety.
It would be gone.
There'd be no need for mental health professions and industries anymore.
In fact they're most likely not be any requirement for life coaches.
But the truth of the matter is these problems are real.
I think we've got a few years until society is transformed on this level.
But listen you can play a part in that Kenya if you're inspired to do so you learn right now.
So school find something next.
Start your entrepreneurs journey.
Because here's the thing.
Scaling up.
I became a teacher and then start a career and training programs such as this and I reached the stage
where I think we'd reached around about 200000 students across the world.
I'd never experienced two I never I never expected to experience growth to this to the scale.
Why.
Because I'll just create and do my best share and what I was passionate about.
What I fundamentally understood through experience but no other people were saying Okay I want to do
what you're doing I want to do what you're doing so I said Okay how am I gonna do this.
We ended up building an academy called ecology the Academy of Motion applied psychology and it's not
the Academy of psychology.
Psychology is generally theory based right more than applied psychology is about looking and drawing
upon principles drawn upon ideas put them into practice for the purpose of actually seeing tangible
outcomes and results for facilitating change for making an impact in people's lives so that these people's
lives who've been impacted could go on to make an impact.
All right.
When we reach this stage I'm not saying that I'm there yet but I'm saying I'm I'm probably getting close.
We've become recognized as you know leading in our field as an art show influencer not just a talker
anymore.
We're not just pucker up and doing some self ism blasting them out on social media like the rest of
the crazy kids.
All right.
We're actually doing something meaningful and valuable with our lifes.
My friend this is the entrepreneur's journey but I'll tell you what you're never gonna progress through
these steps in life unless you are put into practice that which you are learning.
So I'll wrap up this video on a hope of inspired you.
I really do hope of inspired you to move when it comes back to this idea from.
From Tony Robbins and this is that people were rewarded in public for what they practice for years in
private.
All right.
And it's just the truth.
It's just a fact.
No opinions are to be had about this one.
So this is the entrepreneur's journey.
All right.
There's no action steps no five step process that you can take to get from there to there.
There is no elevator that you can just jump in.
It's gonna get you to the penthouse apartment.
Unfortunately this is gonna take you some time.
It's going to require a whole lot of hard work and it's the time that most people don't want to invest
and it's the hard work that most people in through society are absolutely allergic to.
They urge you to say listen and you may be saying okay what next for you.
Well when are you all right.
I inspired.
Have you had some sort realization some sort of awakening.
Is this something in society that frustrates you.
Are you really angry about an injustice has been done or carried out somewhere.
Well learn Laron Laron study research.
Become the knowledgeable expert in your field and then start doing something about it.
Found something today.
Go and start a tribe go and start a movement.
Why not.
What else are you going to do as bear with your life.
So on that note I shall see you again in the next clip.
Hope you found this idea useful.